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Ulrika Olausson

Position: Research Advisor School/office: Grants Office

Email: ulrika.olausson@oru.se

Phone: +46 19 302273

Room: E1210

Research subject

Media and Communication Studies

Research environments

Center for Environmental and Sustainability Social Science (CESSS)

About Ulrika Olausson

Ulrika works as a research advisor to the HS faculty. She has 25 years of research experience in media and communication studies, the last ten years as a professor first at Örebro University and then at Jönköping University. She is internationally established and recognized in the field of environmental communication.

Ulrika defended her dissertation, Citizenship and Globalisation: The Discursive Construction of Political Identity, at Örebro University in 2005. She was appointed Associate Professor in 2009 and Professor in 2012 at the same university. After obtaining her PhD, Ulrika has been project leader of and participant in a number of externally funded research projects. She has also served as referee for grant applications, both nationally and internationally.

Ulrika's current research focuses on the role of communication in establishing "deep sustainability". Her most recent book The Ethics of Sustainable Communication: Overcoming the World of Opposites is an example of this nondual approach.

Publications

Publications

Articles in journals

Olausson, U. (2024). Deep sustainability as care: A nondual approach to environmental communication. Environmental Communication: A Journal of Nature and Culture.
Abalo, E. & Olausson, U. (2023). An environmental problem in the making: how media logic molds scientific uncertainty in the production of news about artificial turf in Sweden. Journal of Science Communication, 22 (1).
Lakew, Y. & Olausson, U. (2023). When We Don’t Want to Know More: Information Sufficiency and the Case of Swedish Flood Risks. Journal of International Crisis and Risk Communication Research, 6 (1), 65-89.
Olausson, U. & Uggla, Y. (2021). Celebrities celebrifying nature: the discursive construction of the human-nature relationship in the ‘Nature Is Speaking’ campaign. Celebrity Studies, 12 (3), 353-370.
Berglez, P. & Olausson, U. (2021). Climate irresponsibility on social media: A critical approach to “high-carbon visibility discourse”. Social Semiotics, 1-15.
Olausson, U. (2020). Making Sense of the Human-Nature Relationship: A Reception Study of the "Nature Is Speaking" Campaign on YouTube. Nature and Culture, 15 (3), 272-295.
Olausson, U. (2019). Meat as a matter of fact(s): the role of science in everyday representations of livestock production on social media. Journal of Science Communication, 18 (6).
Lakew, Y. & Olausson, U. (2019). Young, sceptical, and environmentally (dis)engaged: do news habits make a difference?. Journal of Science Communication, 18 (4).
Olausson, U. (2018). “Stop Blaming the Cows!”: How Livestock Production is Legitimized in Everyday Discourse on Facebook. Environmental Communication: A Journal of Nature and Culture, 12 (1), 28-43.
Olausson, U. (2018). The celebrified journalist: Journalistic self-promotion and branding in celebrity constructions on Twitter. Journalism Studies, 19 (16), 2379-2399.
Mörner, C. & Olausson, U. (2017). Hunting the Beast on YouTube: The framing of nature in social media. Nordicom Review, 38 (1), 17-29.
Olausson, U. (2017). The Reinvented Journalist: The Discursive Construction of Professional Identity on Twitter. Digital Journalism, 5 (1), 61-81.
Olausson, U. & Berglez, P. (2014). Media and Climate Change: Four Long-standing Research Challenges Revisited. Environmental Communication: A Journal of Nature and Culture, 8 (2), 249-265.
Olausson, U. (2014). The diversified nature of “domesticated” news discourse: The case of climate change in national news media. Journalism Studies, 15 (6), 711-725.
Berglez, P. & Olausson, U. (2014). The Post-political Condition of Climate Change: An Ideology Approach. Capitalism, Nature, Socialism, 25 (1), 54-71.
Uggla, Y. & Olausson, U. (2013). The enrollment of nature in tourist information: framing urban nature as ‘‘the other’’. Environmental Communication: A Journal of Nature and Culture, 7 (1), 97-112.
Olausson, U. (2013). Theorizing global media as global discourse. International Journal of Communication, 7, 1281-1297.
Lidskog, R. & Olausson, U. (2013). To spray or not to spray: the discursive construction of contested environmental issues in the news media. Discourse, Context & Media, 2 (3), 123-130.
Berglez, P. & Olausson, U. (2011). Intentional and unintentional transnationalism: two political identities repressed by national identity in the news media. National Identities, 13 (1), 35-49.
Berglez, P. & Olausson, U. (2011). Miljön, forskningen - och så medie- och kommunikationsforskningen. Nordicom Information, 33 (3), 83-86.
Berglez, P. & Olausson, U. (2011). “Miljön, forskningen och så MKV”: (The Environment, the Research – and Media and Communications). Nordicom Information, 33 (3-4), 83-86.
Olausson, U. (2011). "We're the ones to blame": Citizens' representations of climate change and the role of the media. Environmental Communication: A Journal of Nature and Culture, 5 (3), 281-299.
Olausson, U. (2010). Towards a European identity?: The news media and the case of climate change. European Journal of Communication, 25 (2), 138-152.
Olausson, U. (2009). Global Warming - Global Responsibility?: Media Frames of Collective Action and Scientific Certainty. Public Understanding of Science, 18 (4), 421-436.

Books

Olausson, U. (2023). The Ethics of Sustainable Communication: Overcoming the World of Opposites. New York: Peter Lang Publishing Group (Global crises and the media 28).
Olausson, U. (2022). Dualismens tyranni: nio etiska principer för hållbar kommunikation. Göteborg: Lassbo Förlag.
Olausson, U. (2002). Vi kommer bara ihåg våldsamheterna: medborgare om Göteborgskravallerna och medierapporteringen. Stockholm: Styrelsen för psykologiskt försvar (Meddelande / Styrelsen för psykologiskt försvar 161).
Olausson, U. (1999). Saddam Hussein från Gulfkrig till Gulfkrig: Sverige och USA: utrikespolitik och och nyhetsrapportering. Örebro: Örebro universitetsbibliotek (Studier i kommunikation och medier 13).

Chapters in books

Berglez, P. & Olausson, U. (2019). Global Journalism. In: Tim P. Vos; Folker Hanusch, The international encyclopedia of journalism studies. . John Wiley & Sons.
Olausson, U. & Berglez, P. (2017). Media and Climate Change: Four Long-standing Research Challenges Revisited. In: Olausson, Ulrika; Berglez, Peter, Media Research on Climate Change: Where have we been and where are we heading? (pp. 111-127). . Routledge.
Olausson, U. & Djerf-Pierre, M. (2015). Miljöjournalistik. In: Karlsson, Michael; Strömbäck, Jesper, Handbok i journalistikforskning (pp. 243-261). . Studentlitteratur AB.
Olausson, U. (2011). Explaining global media: a discourse approach. In: Piotr Pachura, The systemic dimension of globalization (pp. 135-148). Rijeka, Croatia: InTech.
Olausson, U. (2010). Klimatet i medierna: ett tillrättalagt drama?. In: Birgitta Johansson, Sverige i nytt klimat: våtvarm utmaning (pp. 103-116). Stockholm: Forskningsrådet Formas.
Olausson, U. (2010). The 'climate threat' and constructions of identity in Swedish news media. In: Stig-Arne Nohrstedt, Communicating risks: towards the threat society (pp. 97-114). Göteborg: Nordicom.
Höijer, B. & Olausson, U. (2010). The role of the media in the transformation of citizens' social representations of suffering. In: Mohamed Chaib, Berth Danermark, Staffan Selander, Education, professionalization and social representations: on the transformation of social knowledge (pp. 200-217). London: Routledge.
Olausson, U. (2009). Identitet. In: Peter Berglez, Ulrika Olausson, Mediesamhället: centrala begrepp (pp. 137-155). Lund: Studentlitteratur AB.
Olausson, U. & Uggla, Y. (2009). Offentlig kommunikation om klimatförändring. In: Ylva Uggla, Ingemar Elander, Global uppvärmning och lokal politik (pp. 43-62). Stockholm: Santérus Förlag.
Berglez, P. & Olausson, U. (2008). Kritisk diskursanalys. In: Mats Ekström, Mediernas språk (pp. 121-138). Malmö: Liber.
Olausson, U. (2007). The ideological horizons of citizenship: national media as discursive bridge. In: Birgitta Höijer, Ideological horizons in media and citizen discourses: theoretical and methodological approaches (pp. 51-73). Göteborg: Nordicom.
Olausson, U. (2003). "Sanningen har ju alltid två sidor": svenska medborgare om medierna och Kosovokonflikten. In: Norska och svenska medborgare om medierna och Kosovokonflikten (pp. 87-198). Örebro: Örebro universitet.
Olausson, U. (2000). Ungdomar i Göteborg berättar om branden. In: Larsåke Larsson, Stig Arne Nohrstedt, Göteborgsbranden 1998: en studie om kommunikation, rykten och förtroende (pp. 121-155). Stockholm: Styrelsen för psykologiskt försvar.
Olausson, U. (1996). Bard eller brygga?: De nationella medierna i globaliseringen. In: Leonor Camauër, Stig Arne Nohrstedt, Mediernas vi och dom: mediernas betydelse för den strukturella diskrimineringen (pp. 309-338). Stockholm: Fritzes.

Collections (editor)

Berglez, P. (ed.) , Olausson, U. (ed.) & Ots, M. (ed.) (2017). What is sustainable journalism? Integrating the environmental, social, and economic challenges of journalism. New York: Peter Lang Publishing Group.
Berglez, P. (ed.) & Olausson, U. (ed.) (2009). Mediesamhället: centrala begrepp (1ed.). Lund: Studentlitteratur.

Conference papers

Ots, M. , Achtenhagen, L. , Berglez, P. , Grafström, M. & Olausson, U. (2023). Sustainable Communication: Roles and Challenges of News Media Organizations in Mobilising Trust and Engagegement in the Sustainability Agenda. Paper presented at European Media Management Association Conference (EMMA 2023), University of Navarra, Pamplona, Spain, June 7-9, 2023.
Addjin-Tettey, T. D. , Garman, A. , Kruger, F. , Olausson, U. , Berglez, P. , Tallert, L. & Fritzon, W. (2021). Towards Sustainable Journalism in Sub-Saharan Africa. In: Annual conference 2021 Bergen Book of Abstract. Paper presented at 13th Southern African-Nordic Centre (SANORD) Annual Scientific Conference, Bergen, Norway (Digital conference), September 7-10, 2021. (pp. 103-103).
Berglez, P. , Hedenmo, O. & Olausson, U. (2019). A Digital-Multimodal Turn in Cross-Sector Collaboration? The case of climate change. Paper presented at NordMedia, Malmö University, Malmö, Sweden, August 21-23, 2019.
Ots, M. , Berglez, P. & Olausson, U. (2019). Sustainable news media: Organizational reconciliation of economic, democratic, and environmental challenges in media firms. Paper presented at 6th Responsible Management Education Research Conference (RMER), Jönköping, Sweden, September 30 - October 3, 2019.
Berglez, P. & Olausson, U. (2017). Towards a Research Agenda for Sustainable Journalism. Paper presented at PSA Media and Politics Group Annual Conference: “It’s Not the End of the World”; University of Hull, Yorkshire, England, November 16-17, 2017.
Olausson, U. & Berglez, P. (2016). Towards a Research Agenda for Sustainable Journalism. In: ECREA 2016 Abstract Book Mediated (Dis)Continuities: Contesting Pasts, Presents and Futures. Paper presented at 6th European Communication Conference, Prague, Czech Republic, November 9-12, 2016. (pp. 415-415). Prague: CZECH-IN, s. r. o..
Svensson, A. & Olausson, U. (2014). Visual Climate Change Communication: The Role of Images in Teaching Media. Paper presented at 5th European Communication Conference (ECREA 2014), Lisbon, Portugal, November 12-15, 2014.
Olausson, U. & Mörner, C. (2013). Elk hunting on YouTube. Paper presented at Conference on Communication and Environment 2013, Uppsala, Sweden, June 6-13, 2013.
Olausson, U. (2013). The Diversified Nature of "Domesticated" News Discourse: The Case of Climate Change in National News Media. Paper presented at NordMedia 2013, 8th-11th August 2013, Oslo, Norway.
Berglez, P. & Olausson, U. (2013). Towards a renewed Research Agenda for Media Studies on Climate Change. Paper presented at The 12th Biennal Conference on Communication and Environment, 6-10 June 2013, Swedish University of Agriculture (SLU), Uppsala, Sweden.
Olausson, U. & Georgii-Hemming, E. (2012). Mobile identities: adults' use of music in digital media. Paper presented at International symposium on Mobile Communication: Mobile Internet, Locative Media, Mobility and Place.
Olausson, U. & Lidskog, R. (2012). To spray or not to spray: A comparative study of human-nature clashes in the news media. Paper presented at The 4th European Communication Conference, Istanbul, October 25 to 27, 2012.
Olausson, U. & Berglez, P. (2012). Towards a renewed research agenda for media research on climate change. Paper presented at International symposium on the future of media research on climate change.
Berglez, P. & Olausson, U. (2010). The 'climate threat' as ideology: interrelations between citizen and media discourses. Paper presented at Communicating Climate Change II - Global Goes Regional, 11-12 October, 2010, University of Hamburg, Germany.
Olausson, U. (2009). Threat conceptions of climate change and constructions of political identity. Paper presented at 19th Nordic Conference on Media and Communication Studies, 13-15 August, 2009, Karlstad, Sweden.
Berglez, P. & Olausson, U. (2008). Individualization and nationalization of the climate issue: two ideological horizons in Swedish news media. Paper presented at Second European Communication ECREA Conference, Barcelona 25-28 November, 2008. (Science & Environment Communication Section).
Berglez, P. & Olausson, U. (2007). Intentional and unintentional transnationalism: two political identities repressed by national media. Paper presented at The Second International Conference on Media and Communication. University of Famagusta, North Cyprus, May 2-4, 2007.
Berglez, P. & Olausson, U. (2007). Social representations of climate change in the media and among citizens. Paper presented at Communicating Climate Change: Discourses, Mediations and Perceptions, University of Minho, Portugal, November 19-20, 2007.
Berglez, P. & Olausson, U. (2007). The structural repression of the transnational: social representations of the nation-state in the news media. Paper presented at Symposium on Cosmopolitanism and the Media, Försvarshögskolan (Defence College), Stockholm, Sweden, April 12-13, 2007.
Olausson, U. & Höijer, B. (2006). The role of the media in the transformation of citizens' social representations of suffering. Paper presented at VIII International Conference on Social Representations, Media & Society.

Conference proceedings (editor)

Berglez, P. (ed.) & Olausson, U. (ed.) (2017). Media research on climate change: where have we been and where are we heading?. Abingdon, Oxon: Routledge.

Doctoral theses, monographs

Olausson, U. (2005). Medborgarskap och globalisering: den diskursiva konstruktionen av politisk identitet. (Doctoral dissertation). Örebro: Örebro universitetsbibliotek.

Other

Berglez, P. & Olausson, U. (2013). ‘Klimatfrågans död till stor del mediernas fel’. Svenska Dagbladet.
Berglez, P. , Eriksson, G. , Ekström, M. , Moberg, U. & Olausson, U. (2010). Pressen sviker sin roll.
Olausson, U. & Berglez, P. (2010). Stor risk att allt fler kommer att strunta i klimatfrågan. Dagens Nyheter.

Reports

Addjin-Tettey, T. D. , Garman, A. , Krüger, F. , Olausson, U. , Berglez, P. , Tallert, L. , Berger, G. & Fritzon, V. (2021). Towards sustainable journalism in sub-Saharan Africa: Policy brief. Kalmar: Fojo Media Institute.