About Sara Arvidson
Sara Arvidson is head of the Communications department at Orebro University.
The department’s four divisions – editorial staff, graphic design, marketing and web support – manage the development of the university’s brand and communicates this for the university as a whole.
Apart from this role, Sara is lecturer and teamleader at SIDA (the Swedish International Development Cooperation Agency) in a project for better research communication in Rwanda. She also works for the region of Örebro County in the internationalization project the Person Alfred Nobel.
She received her Bachelor’s degree in media and communication (including studies in economics, law and statistics) at Lund University, Sweden and a Master’s degree in Media and communication policy at City, University of London, UK. With her comprehensive journalistic background, she has worked in both public and private news organisations: head of Consumer News at the national news desk at SVT (Swedish national public service broadcaster), editor of several news programmes at SVT, news anchor at SVT and TV4 and PR consultant in London, UK. In addition to various TV programmes and reportages, she has written the book What makes the news? A study of newsgathering at the BBC.