Strategic Communication and Place Branding, 7.5 Credits

The course offers the students the opportunity to develop their knowledge about place- and nation branding. During the course, we will critically explore different facets of contemporary place branding practices, as well as discussing historical and theoretical foundations.

ECTS Credits

7.5 Credits

Level of education

First cycle, the level of specialised study for general qualification cannot be classified (GXX)

School

School of Humanities, Education and Social Sciences

When is the course offered?

Prerequisites: General entry requirements for university studies.

Selection: Average grade/national university aptitude test/university points

Additional information: Teaching Methods
The course can be made up of lectures, laboratory work, seminars, field studies, exercises, placement studies, web-based discussions and/or workshops.

Assessment
The course can be assessed through written examination, take-home examination, compulsory course components, paper, essay and/or oral examination.

Course syllabus

Application code: X1709

Prerequisites: General entry requirements for university studies.

Selection: Average grade/national university aptitude test/university points

Additional information: Teaching methods
The course can be made up of lectures, laboratory work, seminars, field studies, exercises, placement studies, web-based discussions and/or workshops.

Assessment
The course can be assessed through written examination, take-home examination, compulsory course components, paper, essay and/or oral examination.

Course syllabus

Application code: X1906